Thursday, 7 November 2013

Practice Unit: Week 5

After the tutorial last week where it was decided by the group that I should rethink my project and what I want out of it, I have felt a bit of a weight off my shoulders. On reflection I had backed myself in to a corner with the Fish Therapy project and although I could visualise it in my head as a concept and possible brand, when it came to actual visual imagery I was lost. 

With this in mind, I am going back to what I know and really enjoyed doing last year which is working towards a childrenswear context. I found inspiration in a fairground theme looking at movement and in particular the Carousels, which for most people provide a sense of nostalgia (like me whilst visiting NYC earlier this year):

"Jane's Carousel" DUMBO, NY 


Whilst happy with this inspiration, I am aware I need a strong concept. Over this weekend I watched Mary Poppins (for research purposes...) and was happy to see this scene again:


I always loved this scene when I was younger, especially the style of Disney's work- combining real-life and cartoon. Although interestingly, the 'real-life' carousel horse is much less life-like than the cartoon horse! In addition to this contrast, I also rekindled my love other themes in the film:

The boys' candy-stripe suits give a nostalgic, vintage colour palette

"We love to laugh
Loud, and long and clear
We love to laugh 
So everybody can hear"

This famous scene introduces Uncle Albert who, the more he laughs, the more he floats up in the air. Laughter is of course contagious, so by the end of the scene the whole group is up in the air laughing and have a tea party- Uncle Albert resembles the "Mad-Hatter" from Alice in Wonderland in this scene.

I conducted some of drawings from my own images of carousels, as well as found images online, shown here on the moodboard I created for the group tutorial:

With these themes and my visual research in mind, I feel my concept is going very much in to surreal, possibly quite fragmented images of carousels with a vintage theme. 

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